+61 (02) 9279 4949 or info@georgebrown.nsw.edu.au

Apply Now RTOmanager

Want create site? Find Free WordPress Themes and plugins.
Study marketing and communications and find your creative potential
Did you find apk for android? You can find new Free Android Games and apps.

Home / Courses / Marketing and Communications

See courses type here:

Certificate IV in Marketing and Communications
This course enables you to learn the high-level skills needed to succeed in the marketing communications industry and build a broad knowledge base across a wide variety of marketing contexts, including marketing goods internationally, innovation and networking.

Key study outcomes

Gain an introduction to fundamental marketing concepts and practices
Build a broad knowledge base across a wide variety of marketing contexts
Apply solutions to a defined range of unpredictable problems
Analyse and evaluate information from a variety of sources
Knowledge across public relations, advertising, marketing and communications

Ideal for

Potential career outcomes as a:

Direct Marketing Officer
Market Research Assistant
Digital Marketing Coordinator
Marketing and Communications Coordinator
Marketing and Communications Officer
Public Relations Officer
Assistant account planner

Subjects

[BSBCMM401] Make a presentation
[BSBCRT401] Articulate, present and debate ideas
[BSBMGT407] Apply digital solutions to work processes
[BSBMKG417] Apply marketing communication across a convergent industry
[BSBMKG418] Develop and apply knowledge of marketing communication industry
[BSBCUS401] Coordinate implementation of customer service strategies
[BSBLDR402] Lead effective workplace relationships
[BSBMKG401] Profile the market
[BSBMKG413] Promote products and services
[BSBRES401] Analyse and present research information
[BSBWRT401] Write complex documents
[BSBCUS402] Address customer needs

Course

Vocational

Diploma of Marketing & Communications
This qualification provides you with the specialised knowledge and practical skills to successfully manage a key marketing and communications role within an organisation. You will learn how to interpret market trends, design and develop an integrated marketing and communication plan and implement strategies relating to media and social media engagement.

Key study outcomes

Learn best practices to succeed in the marketing communications industry
Create advertising campaigns & strategies
Manage implementation and lead teams in conducting marketing campaigns
Learn social media tools and marketing concepts
Gain a foundation in market research, digital marketing, B2B strategies, communications, media planning, social media and budgets

Ideal for

Potential career outcomes as a:

Marketing Manager
Product Manager
Public Relations Manager
Brand Manager
Senior Marketing Executive
Advertising Manager
Team Leader or Supervisor
Social Media Manager

Subjects

[BSBMKG501] Identify and evaluate marketing opportunities
[BSBMKG502] Establish and adjust the marketing mix
[BSBMKG506] Plan market research
[BSBMKG507] Interpret market trends and developments
[BSBMKG514] Implement and monitor marketing activities
[BSBADM502] Manage meetings
[BSBMKG523] Design and develop an integrated marketing communication plan
[BSBPMG522] Undertake project work
[BSBADV507] Develop a media plan
[BSBADV509] Create mass print media advertisements
[BSBLDR502] Lead and manage effective workplace relationships
[BSBMKG515] Conduct a marketing audit
[BSBCMM401] Make a presentation
[BSBCRT401] Articulate, present and debate ideas
[BSBMGT407] Apply digital solutions to work processes
[BSBMKG417] Apply marketing communication across a convergent industry
[BSBMKG418] Develop and apply knowledge of marketing communication industry

Course

Vocational

Advanced Diploma of Marketing & Communications
This qualification provides you with skills and knowledge to provide leadership and strategic direction for marketing and communications activities within an organisation. You will gain knowledge and skills in analysing, designing and executing judgements using wide-ranging technical, creative, and conceptual frameworks.

Key study outcomes

Apply your knowledge to traditional areas of marketing and communication
Human resource, strategic and marketing planning
Develop a marketing plan
Advertising campaign development and market research
Managing innovation and continuous improvement

Ideal for

Potential career outcomes as a:

Marketing Director
Marketing Strategist
National, regional, or Global Marketing Manager

Subjects

[BSBMKG603] Manage the marketing process
[BSBMKG607] Manage market research
[BSBMKG608] Develop organisational marketing objectives
[BSBMKG609] Develop a marketing plan
[BSBFIM601] Manage finances
[BSBINN601] Lead and manage organisational change
[BSBMGT608] Manage innovation and continuous improvement
[BSBMGT616] Develop and implement strategic plans
[BSBCMM401] Make a presentation
[BSBCRT401] Articulate, present and debate ideas
[BSBMGT407] Apply digital solutions to work processes
[BSBMKG417] Apply marketing communication across a convergent industry
[BSBMKG418] Develop and apply knowledge of marketing communication industry
[BSBMKG507] Interpret market trends and developments
[BSBMKG523] Design and develop an integrated marketing communication plan
[BSBPMG522] Undertake project work

Course

Vocational