Want create site? Find Free WordPress Themes and plugins.

Study marketing and communications and find your creative potential

Did you find apk for android? You can find new Free Android Games and apps.

Although there are no pre-requisites for this qualification, students at George Brown College must meet the following entry requirements to obtain admission in this training product:
• Have completed an Australian School level year 10, or equivalent
• Age of 18 years or over,
• Obtain a minimum IELTS 5.5 (or equivalent TOEFL 46-59, PTE 46). For exceptions, refer to our English Language Requirements Policy on our website.
• Successfully complete the Pre-Training Review

• Gain an introduction to fundamental marketing concepts and practices
• Build a broad knowledge base across a wide variety of marketing contexts
• Apply solutions to a defined range of unpredictable problems
• Analyse and evaluate information from a variety of sources
• Knowledge across public relations, advertising, marketing and communications

Potential career outcomes as a:

• Marketing and Communications Consultant

(www.myskills.gov.au)

• [BSBCMM401] Make a presentation
• [BSBCRT401] Articulate, present and debate ideas
• [BSBMGT407] Apply digital solutions to work processes
• [BSBMKG417] Apply marketing communication across a convergent industry
• [BSBMKG418] Develop and apply knowledge of marketing communication industry
• [BSBCUS401] Coordinate implementation of customer service strategies
• [BSBLDR402] Lead effective workplace relationships
• [BSBMKG401] Profile the market
• [BSBMKG413] Promote products and services
• [BSBRES401] Analyse and present research information
• [BSBWRT401] Write complex documents
• [BSBCUS402] Address customer needs

Assessment may include the following methodologies:

• Interactive classroom activities
• Written reports
• Portfolio of evidence
• Case studies
• Project work
• RPL/Credit Transfer

Although there are no pre-requisites for this qualification, students at George Brown College must meet the following entry requirements to obtain admission in this training product:
• Completed a Certificate IV in Marketing or other relevant AQF IV qualification or above or equivalent, or
• Minimum one year of working experience at a supervisor level
• Must have completed core units of BSB42015 Certificate IV in Marketing and Communications
• Age of 18 years or over,
• Obtain a minimum IELTS 5.5 (or equivalent TOEFL 46-59, PTE 46). For exceptions, refer to our English Language Requirements Policy on our website.
Successfully complete the Pre-Training Review

• Learn best practices to succeed in the marketing communications industry
• Create advertising campaigns & strategies
• Manage implementation and lead teams in conducting marketing campaigns
• Learn social media tools and marketing concepts
• Gain a foundation in market research, digital marketing, B2B strategies, communications, media planning, social media and budgets

Potential career outcomes as a:

• Account Manager (Advertising)
• Marketing and Communications Manager

(www.myskills.gov.au)

• [BSBMKG507] Interpret market trends and developments
• [BSBMKG523] Design and develop an integrated marketing communication plan
• [BSBPMG522] Undertake project work
• [BSBADV507] Develop a media plan
• [BSBADV509] Create mass print media advertisements
• [BSBLDR502] Lead and manage effective workplace relationships
• [BSBMKG501] Identify and evaluate marketing opportunities
• [BSBMKG502] Establish and adjust the marketing mix
• [BSBMKG506] Plan market research
• [BSBMKG514] Implement and monitor marketing activities
• [BSBMKG515] Conduct a marketing audit
• [BSBADM502] Manage meetings

Assessment may include the following methodologies:

• Interactive classroom activities
• Written reports
• Portfolio of evidence
• Case studies
• Project work
• RPL/Credit Transfer

• Apply your knowledge to traditional areas of marketing and communication
• Human resource, strategic and marketing planning
• Develop a marketing plan
• Advertising campaign development and market research
• Managing innovation and continuous improvement

Potential career outcomes as a:

• Account Director (Advertising)
• Global Account Manager

(www.myskills.gov.au)

• [BSBADV602] Develop an advertising campaign
• [BSBMGT616] Develop and implement strategic plan
• [BSBMKG609] Develop a marketing plan
• [BSBDIV601] Develop and implement diversity policy
• [BSBINN601] Lead and manage organisational change
• [BSBMGT605] Provide leadership across the organisation
• [BSBMGT608] Manage innovation and continuous improvement
• [BSBMGT615] Contribute to organisation development
• [BSBMGT617] Develop and implement a business plan
• [BSBMKG608] Develop organisational marketing objectives
• [BSBMKG603] Manage the marketing process
• [BSBMKG607] Manage market research

Assessment may include the following methodologies:

• Interactive classroom activities
• Written reports
• Portfolio of evidence
• Case studies
• Project work
• RPL/Credit Transfer